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Viture Pro 2 Arrives, Challenges XREAL in Entry-Level AR Market

Viture's Pro 2 AR glasses position themselves as a compelling option in the competitive entry-level market. With a focus on value and essential features, they aim to capture users seeking an affordable entry point into spatial computing.

A. TANAKA· Japanese correspondent·August 15, 2026·2 min read
A close-up of the Viture Pro 2 AR glasses, showcasing the lenses and sleek black frame.

Photo: Viture

Rights & takedowns

The Viture Pro 2, announced August 13, 2026, enters a rapidly expanding market for AR glasses. This release directly challenges existing budget-friendly devices, notably the XREAL XBX a01+ AR glasses. According to Gizmodo's review by James Pero, Viture's latest offering arrives at an identical price point with a comparable feature set, intensifying competition in the accessible AR space.

Priced at $299, the Viture Pro 2 aims to capture a significant segment of the entry-level AR market. Gizmodo highlights its competitive value proposition, suggesting it stands out despite the increasing number of options.

Key attributes, as reported by James Pero, include a bright, sharp micro-OLED display, which Gizmodo praises as excellent for first-time AR users. The glasses also integrate diopter adjustments, a significant benefit for users with varying vision needs, allowing for a clearer out-of-the-box experience.

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However, a notable limitation identified in the Gizmodo review is the necessity of an additional, costly dongle to unlock the device's full feature set when paired with an iPhone.

Our take: The launch of the Viture Pro 2 underscores a healthy and diversifying budget AR glasses segment. While XREAL has largely dominated this price tier, Viture's direct challenge on both cost and features indicates a maturation of the market. The inclusion of integrated diopters is a shrewd move for broader consumer appeal. However, the requirement of an extra accessory for full iPhone compatibility could prove to be an adoption hurdle for a significant portion of potential users.

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